Neither Joe Heath nor I even  knew that the Russian edition of the Rebel Sell had been released, so we were both delighted to receive in the mail this week some copies of the book. It might be the coolest one yet, though I’m still quite fond of the German edition. The cover illustration is printed directly on the hardcover (no dust jacket), and while I now know what my name looks like in Russian, I can’t figure out the translation of the title. Can anyone here read Russian?

(Sorry about the blurry photo — this is a cellphone snap. The  publisher is Dobraya Kniga, and the approximate selling price is $3.00. That’s correct. Not sure how the business model on this works, but what the heck.)